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SiftlyvsSemrush

Siftly vs Semrush AI Visibility

Siftly and the Semrush AI Visibility Toolkit both track how AI describes your brand across ChatGPT, Gemini, Perplexity and AI Overviews. The difference is what comes next: Semrush stops at the gaps; Siftly also closes them — content, citations and feeds — and ties it to revenue.
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Written by Chalam PVS, Founder, Siftly · Last updated 16 June 2026

At a glance

Feature

Type

Siftly

Purpose-built GEO (generative engine optimization) platform

Semrush

AI add-on to an SEO suite

Visibility, share of voice, sentiment

Siftly

Yes

Semrush

Yes

AI engines tracked

Siftly

9 (incl. Claude, Copilot, Grok, DeepSeek)

Semrush

~3–4 — ChatGPT, AI Overviews, AI Mode; no Claude/Copilot/Grok/DeepSeek

Refresh · prompts · language

Siftly

Daily · your real prompts · multi-geo

Semrush

Weekly · synthetic prompts · US-English

Competitor benchmarking

Siftly

Yes

Semrush

Yes (up to 4)

Prompt research

Siftly

Yes

Semrush

Yes

Creates content AI cites

Siftly

Yesdone-for-you + publish

Semrush

No

Social & community execution (Reddit, LinkedIn, YouTube)

Siftly

Yes

Semrush

No — surfaces threads only

Citation outreach

Siftly

Yesfinds author + runs email sequences

Semrush

Partial — finds targets & drafts pitches; you run it

AI shopping / product feeds

Siftly

Yes

Semrush

No

Traditional SEO suite (backlinks, Google KW)

Siftly

No

Semrush

Yes

Entry price

Siftly

Free, then $79/mo

Semrush

$99/mo per domain

Best for

Siftly

Winning AI search end-to-end

Semrush

SEO teams adding AI tracking

How we compared: hands-on testing plus Semrush's public docs/KB, independent reviews and pricing as of June 2026. Pricing and AI-engine coverage change fast — verify before relying on them.

Scorecard

Visibility tracking
9
7
Execution (content, citations, feeds)
9
2
AI shopping / product feeds
8
1
Traditional SEO breadth
2
10
Ease of starting / price
9
6
Bottom lineHow Siftly and Semrush AI Visibility score across the five dimensions buyers weigh most (Siftly internal assessment, June 2026).

The core difference: tracking vs execution

Semrush AI Visibility is a capable tracker — it reports your share of voice, sentiment, and which prompts you win or lose. But tracking is the easy, commoditized half, and Siftly does all of it too. The hard part is what comes after — and that's where Semrush stops: by its own documentation and independent reviews, it only identifies opportunities; acting on them is left to you. You still write the content, add the schema, and chase the third-party mentions yourself. Siftly closes that loop for you.

Visibility by Platform chart showing AI visibility across ChatGPT, Perplexity, and Google AI Overviews.

Where they differ, by criterion

ExecutionWinnerSiftly
Siftly
Closes the gaps in-platform — publishes content, runs value-first Reddit (80/20, multi-profile), LinkedIn & YouTube, automated citation-outreach sequences, and product feeds. Often done-for-you.
Semrush
Hands you a prioritized gap list and drafts outreach pitches — you do the work.
Bottom line
with a content + technical team, Semrush's list is enough. Without one, Siftly is the difference between insight and outcome.
CoverageIt depends
Siftly
Tracks 9 engines, daily, multi-geo; two-sided — Answers (B2B) + Shopping (products, incl. feeds Semrush doesn't offer).
Semrush
Tracks ~3–4 engines, weekly (no Claude/Copilot/Grok/DeepSeek) — but a full traditional-SEO suite.
Bottom line
Siftly tracks more of AI search, more often; Semrush is wider in classic SEO.
Pricing & valueWinnerSiftly
Siftly
Free, then $79/mo.
Semrush
$99/mo per domain · ~$239/mo with SEO separately · Semrush One from ~$165/mo by tier.
Bottom line
Semrush's price buys tracking; Siftly's buys tracking plus execution. Full Siftly pricing →

Who should choose which

Choose Semrush if
You have a team to execute on what it finds.
You want measurement and prompt discovery in one suite.
Choose Siftly if
You want the work done, not just measured.
You sell products and need AI-shopping and feed optimization.
You want a free start and revenue attribution.

Pros and cons

SiftlyPros
End-to-end execution — content, citations, feeds
Two-sided: answers + shopping
Free tier; revenue attribution
SemrushPros
260M+ prompt database
Lives inside a mature SEO suite
Enterprise-proven data
SiftlyVSSemrush
SiftlyCons
Not a full traditional-SEO suite (no backlink / Google-keyword tools)
SemrushCons
Tracking only — no content, citation or feed execution
Tracks only ~3–4 engines (no Claude/Copilot/Grok/DeepSeek), weekly, US-English
Identifies outreach targets + drafts pitches, but you do the work
Add-on that gets pricey with extras

Can we use both?

Run both: keep Semrush for traditional Google SEO and prompt research; use Siftly as the execution layer that turns AI-search insights into published content, earned citations and optimized feeds.

Pick one (AI search first): Siftly covers tracking too — so you're not paying twice to measure.

“Before working with Siftly, Domu had no meaningful visibility across AI search platforms. Within a month, we moved from not showing up at all to ranking #9, with visibility gains across Google AI Overviews, Perplexity, and ChatGPT. Siftly gave us a clear view of where we stood, what was driving visibility, and what actions could move us further.”

Manuel

GTM, Domu · US

Domu

“Siftly gave us a clearer view of how Tidal Loans was showing up across AI search and helped us close the content gaps with a structured plan. ChatGPT visibility rose around 3.5x and Google AI Overview visibility around 9x. We also started getting leads who found us through ChatGPT and Google AI Overviews.”

ND Kalu

Owner, Tidal Loans · USA

Tidal Loans

“Before Siftly, we had almost no visibility into how AI platforms were discovering and recommending us. Several of the pages now performing best for us on AI platforms are content pieces created by Siftly.”

Rohan Madappa

PMM, Inkle · USA

Inkle

9x

AI search visibility

Frequently asked questions

No. The AI Visibility Toolkit is a tracking and discovery tool — it surfaces gaps, and you act on them. Siftly creates the content and executes the work.
Both track your visibility. Semrush stops at measurement; Siftly also executes — content, Reddit and social, citation outreach, and product feeds — and ties it to revenue.
Siftly starts free, then $79/mo. The Semrush AI Visibility Toolkit is $99/mo per domain; with SEO it runs about $239/mo separately, or is bundled in Semrush One from roughly $165/mo by tier, plus per-prompt and per-seat add-ons.
For AI search, yes — Siftly tracks and executes. For broad traditional SEO like backlinks and Google keyword research, Semrush is a wider suite, so some teams keep both.
Yes — Siftly Shopping optimizes product pages and Shopify and Merchant Center feeds for AI shopping surfaces; Semrush has no shopping-feed execution.
ChatGPT, Google AI Overviews and AI Mode, with Gemini and Perplexity rolling out (as of June 2026). It does not track Claude, Copilot, Grok or DeepSeek, refreshes weekly, and covers US-English only. Siftly tracks all nine engines, daily, across geographies.
For AI search specifically, yes — Siftly is a Semrush alternative built for execution, not just tracking. For broad traditional SEO, Semrush is still the wider suite, so many teams use them together.

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